Software

Kayan Medical Store — Medical Ultrasound Equipment Platform

Built an Arabic-first platform in Egypt for browsing ultrasound equipment, submitting maintenance requests, booking consultations, and purchasing equipment.

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Kayan Medical · Medical Equipment · Egypt · B2B

01 · The Problem

No digital catalog or structured lead-capture flow

Kayan Medical had no digital platform where doctors and clinics could browse equipment, request maintenance, or book consultations. Most interactions had to happen by phone, with no structured way to capture and manage inbound requests.

02 · The Diagnosis

Built from scratch, with no legacy system to migrate

This was a greenfield build: there was no previous digital system to replace or migrate.

03 · The System

A bilingual RTL platform with a client-managed CMS

Bilingual RTL Product Catalog

Built a full-stack bilingual (Arabic-first, RTL) platform with a filterable product catalog for ultrasound equipment.

WhatsApp-First Contact Flow

WhatsApp-first CTAs connect doctors and clinics directly to the Kayan Medical team.

Maintenance & Consultation Requests

Maintenance and consultation request forms capture inbound service requests directly into the system.

Protected CMS Admin Dashboard

A fully protected CMS admin dashboard lets the client manage all content — products, testimonials, offers, stats, hero sections — independently, without developer involvement.

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The results

Delivered to production with complete Arabic RTL interface and mobile-responsive design

Admin can create, edit, activate/deactivate, and reorder all content types with live updates — no developer needed

WhatsApp-first contact flow connects doctors directly to the Kayan Medical team

Maintenance and consultation request submissions captured and viewable in the admin dashboard

Tech stack

React 18 + TypeScript (frontend)Vite (build tooling)Express.js (backend API)PostgreSQL via Neon Serverless (database)Drizzle ORM (type-safe queries + migrations)TanStack Query / React Query (server state)Tailwind CSS + Shadcn UI / Radix UI (component system)Wouter (client-side routing)Passport.js + bcryptjs (authentication)Zod + React Hook Form (validation)Google Cloud Storage (file uploads)

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