Digital Marketing

Dr. Darine Khalifa — OB/GYN Social Media Marketing (Egypt)

Social media branding and medical content design for an OB/GYN clinic in Sheikh Zayed, Egypt.

Client logo

Dr. Darine Khalifa · OB/GYN Healthcare · Egypt · B2C

01 · The Problem

Needed a professional, trustworthy digital presence

The clinic needed a professional, trustworthy online presence to reach patients and present its services (gynecology, obstetrics, fertility/ICSI, cosmetic gynecology, pregnancy follow-up).

02 · The Diagnosis

03 · The System

Consistent branded medical content across social channels

Consistent Visual Identity Across Social Profiles

Applied the clinic's visual identity across page covers and profile on its social platforms.

Ongoing Medical Education & Service Content

Produced an ongoing series of designed medical awareness and service posts for Facebook/Instagram.

Case study media

Case study media will appear here once added.

The results

Full digital marketing strategy delivered

Consistent branded presence established across social media

Built a large targeted audience

Tech stack

Adobe PhotoshopMeta

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